may, 2021

18may1:45 PMRoundtable Zone 5: Soft Benefits Driving AI Decisions, More than ROI1:45 PM Fab Facilitator: Jim Freeze, Chief Marketing Officer, Interactions

Event Details

Leveraging AI to improve customer experience is quickly becoming a contact center mandate, however the process and business case for moving forward remains murky. While some decision makers might rely on traditional drivers such as ROI and lower total cost of ownership, our recent primary research suggests that executives are increasingly attaching importance to the soft benefits of AI. This interactive session will explore the results from a recent AI Study and discuss large-scale deployments of conversational AI that support the research findings.

Key Take-Aways:

  • Insight on the titles & departments involved in decision-making for AI implementation and the role it plays in transforming CX
  • Hard & soft benefits of implementing AI for CX
  • Guide to the overall executive-level impressions about budgeting, funding & measuring AI projects


(Tuesday) 1:45 PM

Fab Facilitator

Jim Freeze, Chief Marketing Officer, Interactions

Speaker Link